Today’s gem comes to us courtesy of Yahoo! There’s nothing like curling up with a great audio book (huh?) like “The Call of The Wild” and having dreams of becoming an NCAA athlete. I’m sure that’s what Jack London had in mind when he penned this classic.
This was almost too easy. Every ad in the unit was non contextual. I guess Yahoo! believes anyone who wants to download a free audio book must be getting ready to apply for college. Perhaps it’s not that big of a stretch. Why bother reading a book when you can listen to it the night before your test. Brilliant!
Thanks to FreeClassicAudobooks.com for today’s AdBomb! I’m sure the clicks are piling up.
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Tags: Audiobooks, NCAA Scholarships, online contextual advertising, Text ads
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